For the most part, beauty sales are being driven by women globally. It’s still a hurdle to convince the average man to use skincare daily. As the mainstream perception of masculinity changes, French beauty brand Horace wants to change that. 

On Vogue Business’s Beauty Radar podcast presented by Citi Commercial Bank, senior retail, marketing and beauty editor Kati Chitrakorn sits down with Horace co

founder Marc Briant-Terlet to discuss how men's beauty is evolving and where the biggest opportunities remain.

Use the code PODCAST20 to save 20 per cent when you purchase a Vogue Business membership for the latest beauty M&A, marketing strategies, innovations and more.

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