Many companies spend large budgets to promote their products. To what extent do you think advertisements influence people's purchasing decisions?

Band 9 Model Answer:

Advertisements have become an integral part of modern society, with companies investing large sums to promote their products and capture consumer attention. While advertisements undoubtedly play a role in shaping purchasing decisions, I believe that personal preferences and values ultimately have a stronger influence on what people choose to buy.

On one hand, advertisements have a significant impact on consumer behavior by making products appear appealing and desirable. Through strategies such as celebrity endorsements, emotional storytelling, and visually appealing imagery, companies create positive associations with their products. For example, luxury brands often showcase aspirational lifestyles in their advertisements, encouraging consumers to purchase these products to feel part of an elite group. This connection between products and emotions can be highly effective, as it appeals to consumers’ desires and aspirations, making them more likely to choose certain items over others.

On the other hand, many consumers today make purchasing decisions based on informed choices and personal values, which I believe are more powerful than the influence of advertisements. With the abundance of information available online, consumers can easily read reviews, compare products, and make choices that align with their personal needs and budget. Furthermore, an increasing number of consumers are guided by ethical and environmental considerations, often choosing brands that align with their values. For instance, some consumers actively seek out eco-friendly products or avoid brands that use excessive plastic packaging, even if the advertisements are compelling. This shift towards values-based purchasing shows that personal principles can outweigh the effects of advertising.

In conclusion, while advertisements are effective in creating brand awareness and influencing initial impressions, personal choices, driven by research and values, have a greater impact on purchasing decisions. As consumers become more informed and conscientious, they are increasingly making decisions based on their own priorities rather than being swayed solely by advertising.

---------------------

Watch now and get ready to transform your IELTS writing! 🎥🔥

#IELTSWriting #AcademicWritingTask1 #IELTSPreparation #Band9Writing #ImproveYourIELTSScore #IELTSStudyTips #WritingTask1Examples #IELTSCorrections #IELTSBandScore #IELTSTestPreparation

__________________

🌈 WANT TO TRY IT? Join today for only $8!

Code: SocialFollower %20

https://www.polyglotworks.net/plans-pricing

So, if you're aiming to improve your English language skills or just want to get better at conditionals, keep practicing! And don’t forget to check out more grammar lessons on conditionals here on the channel.

⚡️Overcome your fear of speaking

⚡️Build your confidence for work and travel

⚡️Meet new speaking partners and practise in real conversations

⚡️Improve your skills for interviews, meetings & presentations

⚡️Have fun, stay motivated and above all… 😍ENJOY speaking in English!

_______________________________

Sign up for the masterclass "How to Understand Native Speakers' Fast Speech Without Freezing Up."

🔔 Website: / https://www.polyglotworks.net/book-online

_______________________________

🔔 Facebook: / https://www.facebook.com/Polyglotworks/

🔔Instagram: / https://www.instagram.com/polyglotworks/

🔔 Twitter: / https://x.com/POLYGLOTWORKS/

🔔Tiktok: / https://www.tiktok.com/@polyglot_works/

🔔All Links: / https://polyglotworks.carrd.co/

🔔WhatsApp: / https://wa.me/77075439065

_______________________________

🔔 Subscribe for more videos and hit the bell icon to stay updated on our upcoming lessons!

________________________________