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The idea of starting a business sounds exciting—freedom, flexibility, and financial upside. But there’s one truth no one wants to tell you. Most people don’t fail because the idea was bad; they fail because they skipped the work before the work.

In this episode, you will learn what actually matters before you ever open the doors.

I’m breaking down what I’d really be thinking through if I started a business in 2025. Not only the type of business but also the economics, the timing, the market, the risk, and an exit strategy.

You don’t need another clickbait list. You need to know how to build a financial vehicle that takes you where you want to go—and how to know if you should even get into that vehicle in the first place.

"Business is the financial vehicle, when you set it up, that makes your life better." ~ Preston Brown

Connect with Preston Brown:

- 🌐Website - https://theprestonbrown.com/

- 👤Facebook - https://facebook.com/theprestonbrown

- 📷 Instagram - https://www.instagram.com/theprestonbrown/

- ▶️YouTube - https://www.youtube.com/c/ThePrestonBrownBusinessCoach