I just learned a great lesson in marketing from this Tweet from Wimintra Raj of Hotelintel.co ...

 

@Wimintra 

This is what every spa should offer. Do you know how uncomfortable it is for women to have her boobies press against the massage bed

 

She was talking about a simple accessory to be used in massages to take the pressure off the breast.

 

I am our customer. I do have massages. But I am not our ONLY customer. I am not a woman. This specific problem is not one that I have.

 

And so there, in a simple Tweet, is a great lesson in marketing.

 

If you are not your ONLY customer, you need to listen...A Lot!

 

Here's the Mamma Gard website ... http://www.mammagard.com/shop

 

#marketing #customerfeedback #knowyourcustomer