The Elite Agent Masterclass

If You Want To Succeed As A Self Employed Estate Agent, You Must Do This


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Co-founders James Humphries-Stone and Jack Durkin sit down with Emily Cuthbert, an estate agent who built a six-figure pipeline in under six months with The Avenue Estate Agents.

Emily's journey is inspiring. From her early days in lettings and sales, to tackling the high-stakes real estate market in Dubai, she shares how she turned challenges into triumphs. Back in the UK, she uses her experiences to build a personal brand and excel in a competitive market.

Tune in to uncover Emily's secrets to rapid success, the importance of authenticity, and the power of the right environment in reaching your estate agency goals. Whether you're new to the industry or a seasoned pro, Emily's story offers invaluable insights for everyone.


Emily’s Journey

  • Emily's Background: Started in lettings, transitioned to sales, and had a brief stint at Countrywide.
  • Purple Bricks Experience: Gained valuable insights but sought progression.
  • High Street Agent: Emphasized volume but taught valuable lessons about the market.
  • Move to Dubai: Worked at a leading brokerage, faced initial challenges but excelled by focusing on a challenging area.
  • Return to the UK: Joined The Avenue, inspired by its branding and vision, seeking a non-corporate model that offers freedom and potential for uncapped earnings.

Key Discussion Points

  1. Corporate vs. Independent Models
    • Countrywide: Intense, fear-driven, focused on numbers rather than personal growth.
    • High Street Agent: More localized and personal but still focused on volume.
    • The Avenue: Offers freedom, support, and the ability to build a personal brand.
  2. Dubai Experience
    • Cultural Adaptation: Easy move to Dubai, challenging return to the UK.
    • Professional Growth: Developed resilience, learned to thrive in a competitive environment.
  3. Building a Personal Brand
    • Authenticity: Emphasizes the importance of being genuine and playing to one’s strengths.
    • Documenting vs. Creating: Shares ideas and insights in real-time, often inspired during everyday activities.
    • Social Media Impact: Effective use of social media to educate and engage with the audience, leading to significant reach and recognition.
  4. Consistency and Drive
    • Importance of Routine: Balances stru

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The Elite Agent MasterclassBy The Elite Agent Masterclass