Eitan Chitayat, Founder and Creative Director of international Natie Branding Agency and creator of the viral video "I'm that Jew," speaks to the importance of being openly Jewish. Chitayat believes that being outwardly proud allows Jews to take control of their narrative, ultimately humanizing their existence and resisting the false narratives put upon them. In addition, Chitayat emphasizes the importance of collective healing within the Jewish community. By coming together, rather than hiding, we can foster strength and resilience.