In this podcast episode, Bill Scully and Bill Hunt dive into why every organization needs an Answers Management Program to deliver accurate, reliable responses across all digital channels.

They discuss the idea of a VP of Answers, a dedicated expert, championing answer management. Through real-life examples, they explore how AI is shaking up search results and share proven strategies to create an in-house answers program.

Plus, they reveal insider tips on picking the perfect candidate for the role and boosting teamwork across departments. Tune in for practical insights that’ll help your business stand out online!

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Hosts: Bill Hunt and Bill Scully

Full show notes: ⁠https://internationalwebmastery.com/international-web-effectiveness-podcast/ep-29-implementing-answers-program-ai-business-success/

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Check out our main YouTube channel: https://www.youtube.com/@InternationalWebMastery

Or visit our podcast page: https://internationalwebmastery.com/international-web-effectiveness-podcast/

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