Vlad Lokshin  (https://turtle.ai/)is our special guest on today's episode of Traffic and Leads Podcast. He works as chairman of the board of DarwinApps (http://www.darwinapps.com/) and, more recently, as a co-founder and chief executive officer of Turtle Technologies Inc (https://turtle.ai/). Vlad is sharing how marketing a product early, before it even existed, helped DarwinApps sell it successfully, thanks to enticing visuals in marketing, a Hacker News report and a Tweet.

IN THIS EPISODE YOU WILL LEARN:

* How marketing a product early, before it even existed, helped DarwinApps sell it successfully, thanks to enticing visuals in marketing, a Hacker News report and a Tweet

* How a globally diverse network of freelancers is helping Turtle Technologies grow

* How Turtle is different from similar concepts, such as Upwork

* How highly developing and polishing a product, without marketing it early on, can lead to failure