Today brands have an opportunity to authentically fuel communities to make a real business impact. And our guest this episode, Adam Katz, CEO of Imprint Projects, has dedicated his work to helping companies like Google, Lego, Levi’s, and Sonos do just that. Imprint Projects has been named Best Small Agency, Best Agency Culture, and Best Experiential Agency by AdAge. Adam shares how brands can credibly support communities of purpose, the importance of community-funded creator economies, and what's next for branded experiences in Web3, the metaverse and beyond.