Tina Paradiso is Imprinting Lives for young people with barriers to employment by taking care of basic needs, creating an environment where they feel safe and flexing to their needs. Along the way, they learn job skills and financial literacy, giving them the foundations and the courage to pursue their dreams, whether at Imprintable Solutions, as entrepreneurs, or in other pursuits. When Tina evolved her purpose from "being a service" through branding, printing, promotional products and decorated apparel, to "being of service" to these young people, she was hoping to help these young people grow, but was surprised to discover that it also helped her business to grow along the way.