Shake Sales is the video series from the sales engagement tool Mailshake. Shake Sales sees Sujan Patel, Mailshake founder, interview sales leaders on how to coach sales teams and see success in sales. In this week's episode, Sujan interviews Jason Bay.

Jason is the founder and CEO of Outbound Squad where they work with sales leaders to help their sales teams turn complete strangers into paying customers. On the show today, we are talking about how you can improve your cold calls.

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