Building Financials

Improving Your Cash Cycle, Connecting Your Value Proposition to a Recurring Need, and Building Meaningful Connections - Week 3 Reflection


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Links from the episode:

The new service: https://www.clarifyingfinancials.com/strategicbookkeepingandaccountingservices

New pricing table: https://www.clarifyingfinancials.com/pricing

Topics in the episode:

Tip of the Week

  • If you have an invoice heavy business, enable invoice reminders - it will dramatically help your cash cycle - also, don't be afraid to pick up the phone and call them
  • Updates & Learnings

    • The need for a connection to the required service in service offering
    • Vision is now clear as day - We help business leaders grow up their accounting and finance function
    • The core of marketing and sales = build meaningful connections by helping people
    • Don't overcomplicate things - There is already difficulty in the simplicity
      • LinkedIn for audience building / Podcast to grow the connection with people
      • Testing images in the social posts
      • First explainer podcast - Repurposing the podcast for full blogs is pretty time-consuming given spoken word is quite a bit different than written word
      • Decided to use Salesblink for my outreach
      • What I Plan to Do

        • Lead gen free email course
        • Dive deep into LinkedIn sales and audience building
        • Start the process of coordinating an interview
        • Get more meetings - focused on building meaningful relationships by helping people
        • ...more
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          Building FinancialsBy Chas Hart