Finding your voice and resonating with people takes time and patience, but you can always improve your personal branding easily by following these tips that Joy Cook gave us in this interview! Find yourself and stay true to your beliefs and principles, stay authentic and create content that focuses on what you are really interested in! Your personal brand must be a reflection of who you are, not an imitation of your competition or your role models. Each business or project s different, so the most important thing to get right and master is yourself!