This week, the CEO of Zero Negativity Clothing and former police officer Dan Gaunt joins me to talk about mental health issues, the fashion industry, how he basically networked his way through, the importance of an engaged audience when working with influencers, and so much more.

With his business, and through the supply of organic cotton clothing, Dan has saved an estimated of 3 million liters of water, or, enough water to sustain 4.281 people for a full year, 8.903 kg of CO2 (equivalent to a car journey of 94.717 km), and enough energy to keep a 60 watts bulb lit for almost 5 years —all this in just one year!

When he started his brand he had 0 experience in the fashion industry before, he never ran an online business before, in his words “he didn’t have a clue about graphic design”, and even yet he didn’t give up, he knew he wanted to make an impact on the world, he just needed to figure out how, and he did so. Now he’s running a eco-friendly clothing business that probably will close 2020 with £100.000 in sales.