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In conversation with Frito-Lay’s Hispanic principal about strengthening the US-Latino connection and lessons learned during the pandemic
BakeryandSnacks talks to Antonio Escalona, senior VP and GM of PepsiCo North America’s recently created Hispanic Business Unit, about the company’s recent multi-million dollar investment in the Hispanic market and how the pandemic has swayed the company’s focus and impetus.
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By William Reed LtdBakeryandSnacks talks to Antonio Escalona, senior VP and GM of PepsiCo North America’s recently created Hispanic Business Unit, about the company’s recent multi-million dollar investment in the Hispanic market and how the pandemic has swayed the company’s focus and impetus.