At just 24, Ontario-based Cokie Ponikvar, a former floor sommelier at the Four Seasons in Toronto, is currently pursuing both the Master of Wine and Master Sommelier designation. Along the way she has built a vast global audience with Cokie’s World of Wine which has close to a half million followers, earned the IWSC Emerging Talent in Wine Communications award, and become a standard bearer for joyful, rigorous wine education. In this conversation, Cokie shares what drives her study habit, why excitement is not the enemy of professionalism, and how to make learning feel like discovery. When asked about the moment wine, sommellerie became a career aspiration she says, “I was super academic growing up,” she begins, laughing at the memory of a teenager who did extra reading for fun. “I did not think I would end up in hospitality. What drew me to wine was the academic side of it, and honestly that is still what keeps me engaged now.” Discover in this interview with ASI Magazine editor and A Sommelier's Insight podcast host Mark DeWolf what drives Cokie to constantly push herself to be better and achieve more in the field of wine and hospitality.