What happens when you spot a gap in the market — and decide to build the thing that doesn’t exist?

In this episode of In The Making, I’m joined by Katie, co-founder of Rewritten, the bridesmaids and occasionwear brand that helped redefine what modern bridal parties wear.

Katie shares the story behind building a brand that challenged tradition — moving away from the outdated, one-style-fits-all bridesmaid dress and creating something more contemporary, wearable, and design-led.

From sketching their first collection and launching with just a handful of styles, to navigating partnerships, scaling a product-based business, and expanding into international markets, this episode gives a real behind-the-scenes look at what it takes to grow a fashion brand from idea to global recognition.

We also talk honestly about the realities of running a business with a co-founder — navigating friendship, challenges, disagreements, and personal hardships while protecting the future of the brand.

What happens when everything you’ve built feels like it’s falling apart — and you’re not sure you have the strength to keep going?

In this episode of In The Making, I sit down with jewellery designer and founder Victoria Percival for one of the most honest conversations we’ve had on the podcast to date.

Victoria shares the reality behind building a fast-growing brand — from early success to one of the most difficult periods of her career. After a major retail partnership unexpectedly collapsed, she was left facing overwhelming financial pressure, letting go of her team, and navigating the emotional toll of keeping a business alive when everything felt uncertain.

What followed was burnout — the kind that leaves you exhausted, questioning everything, and wondering whether to walk away entirely.

But this episode isn’t just about hardship. It’s about resilience, rebuilding confidence, and finding the strength to rise again — even when you feel completely depleted.

Victoria shares the powerful moment that changed everything: a client stepping forward to invest in her business, giving her not just financial support, but the belief she needed to keep going.

At the heart of this episode is her powerful philosophy:

No Grit, No Pearl.

A reminder that growth, success, and transformation are rarely easy — but the hardest seasons often shape who we become.

Hiring your first team member is one of the biggest decisions you'll make as a business owner — but how do you know when it's actually the right time?

In this solo episode of In The Making, I’m sharing my honest experience of hiring inside my own business, including the signs that told me it was time to grow my team — and the mistakes I made along the way.

We talk about the difference between feeling overwhelmed and being genuinely ready to hire, how to recognise when your business has reached capacity, and what to consider before bringing someone into your business.

If you're a wedding professional, creative entrepreneur, or service-based business owner, this episode will help you understand when hiring makes sense — and how to approach it with confidence.

What happens when the business you built starts to feel like it's breaking you?

In this episode of In The Making, I sit down with Hannah Ayala, founder of HA Designs and Added Extras, to talk honestly about the realities of building a business, facing burnout, and rebuilding after hitting breaking point.

Hannah shares her journey from starting her business, to growing organically through word-of-mouth success, celebrity exposure, and national retail partnerships — all while raising four children.

But behind the growth came pressure, financial strain, and one of the hardest periods of her career, where she faced the reality of making redundancies and questioning everything she had built.

This is a powerful conversation about resilience, rebuilding, and redefining what success really looks like.

If you're a business owner, creative entrepreneur, or founder navigating growth, this episode will resonate deeply — especially if you've ever felt overwhelmed by responsibility or unsure how to move forward.

What does it really take to build a standout floral design business in the luxury wedding industry?

In this episode of In The Making, I sit down with renowned floral designer Amie Bone to talk about the realities of growing a successful creative business, building a recognisable brand, and navigating the evolving world of luxury weddings and event design.

We dive into the journey from florist to creative leader, the importance of pricing with confidence, and how to create work that stands the test of time in a competitive wedding industry.

If you're a florist, wedding supplier, creative entrepreneur, or small business owner, this conversation is packed with insight into brand building, creative direction, and long-term business growth.

Amie's journey is nothing but inspiring, this woman brings passion, inspiration and humour to the podcast!

Every business moves through seasons — expansion, refinement, pause, overwhelm, realignment, and growth.
In this episode, Lauren breaks down the eras creative founders experience and how to recognise which one you’re in.

This is a reflective, grounding conversation designed to help you:
• Understand the natural rhythm of your business
• Remove the pressure to be “on” all the time
• Make aligned decisions based on your current season
• Feel less alone in the messy middle

It’s an honest look at the cycles we all move through — and how to work with them instead of fighting against them.

In this episode of In The Making, Lauren sits down with Julia Pugh, the visionary owner behind Garthmyll Hall, a fabulous UK wedding venue. Julia shares how she transformed a derelict Georgian property into a thriving luxury destination, the lessons learned along the way, and what it really takes to build — and sustain — a successful wedding venue.

Together, they explore the highs and lows of the renovation process, navigating the wedding industry as a venue owner, and the balance between creative vision and commercial strategy. Whether you’re a planner, supplier, or dreaming of opening your own venue, this candid conversation is full of insight, inspiration, and real talk about what happens behind the grandeur.

This week, I’m answering your biggest business questions in a mini coaching-style episode packed with practical advice, perspective shifts, and real guidance you can take straight into your business.

We’re covering a range of topics that so many creatives and wedding industry professionals struggle with — from visibility, pricing and confidence, to boundaries, client experience, and what actually moves the needle.

If you’ve ever wanted a peek inside a mentoring session, this episode is essentially that: honest answers, zero fluff, and a whole lot of clarity.

Whether you’re refining your services, growing your brand, or navigating the messy middle of business, you’ll walk away with something you can action today.

🎙️ Have a question for the next Q&A? Send it my way.

It’s the In The Making Christmas Special — and for once, we’ve left business at the door.

In this festive episode, Lauren and Nat swap strategy for sparkle as they dive into all things Christmas: traditions, chaos, cosy moments, food, films, gifting, and everything in between. Expect laughter, nostalgia, questionable opinions about mulled wine, and a very honest look at how we both really spend the festive season.

No lessons, no lists, no leadership chat — just two friends, a mic, and a whole lot of Christmas joy.

Grab a mulled wine, light a candle, and settle in for our most fun episode of the year. 🎄✨

In this episode, Lauren is joined by photographer, educator, and marketing powerhouse Rebecca Carpenter for a refreshingly honest conversation about what’s actually working in wedding industry marketing right now.

Together, they dive into:
✨ How TikTok, Instagram, and Pinterest are shifting — and what creators need to do to adapt
✨ The real reason your content isn’t landing (and what to change today)
✨ Why trends move faster than ever — and how to stay relevant without burning out
✨ The difference between creating to be seen vs. creating to convert
✨ Our unfiltered truths about visibility, audience behaviour, and showing up with confidence

Whether you're a planner, photographer, stylist, florist, or anywhere in the wedding world, this episode gives you the mindset and marketing clarity you didn’t realise you needed.

A must-listen if you want to grow your audience, evolve with the platforms, and market your business with intention—not overwhelm.

Follow Rebecca on Instagram @rebeccacarpenterphotography.

Follow us @bluebirdcreative_education.