Beer doesn’t see race, gender, sexual orientation or class. When it comes to branding and marketing, why not take an extra effort to make sure you are being inclusive and reaching a larger audience in a positive way.

We’re going to cover how inclusivity can benefit not only your brand, but the craft beer industry as a whole. With so many breweries opening their doors, it’s important that we’re looking forward and trying to reach and connect with larger audiences and communities. Carla Jean Lauter has been passionate about this topic and has been very active online, engaging other breweries and fans. Carla joins us today to talk inclusivity in the beer market, on this episode of Branding Brews.