Being an effective communicator is a given for successful Salespeople. And, another obvious skill is active listening, but the key to active listening is being masterful at the listening part versus waiting for your turn to talk. You can't hold on to what you want to say but rather need to listen to respond with relatable information. If your responses are not aligned with what a prospect is saying they need, you risk demonstrating a lack of understanding. The other skill that powers this knowledge is empathetic concern.

 Listen to this bonus episode of Bright & Wize if you are interested in understanding how Active Listening, Empathetic Concern, and Effective Communication integrate to help improve closed sales rates.

 Skills Covered:

• Active Listening
• Empathetic Concern
• Effective Communication

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