Podcasting not only improves company culture but it provides a steady drumbeat to help transform sales. In this episode of Shaping Culture, Yana Krasnitskaya, Communications & Enablement Lead for Project Afterburner in IBM Marketing, shares how IBM marketers are helping their sales counterparts turn prospects into customers.

Podcasting not only improves company culture but it provides a steady drumbeat to help transform sales. In this episode of Shaping Culture, Yana Krasnitskaya, Communications &amp; Enablement Lead for Project Afterburner in IBM Marketing, shares how IBM marketers are helping their sales counterparts turn prospects into customers.

Increase Company Revenue Through Podcasting

Shaping Culture is a business podcast that reveals trends, zeroes in on company culture and offers practical advice to communicate with your workforce. Produced by FieldCast, the leading business podcast producer that helps companies reach their employees, sales teams, and customers with information they need to hear. You can use FieldCast's proprietary and secure app to reach your audience - on commutes, while traveling, or between sales calls - and only your employees will have access. Supercharge your company culture, training, and storytelling with the power of podcasts.

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Increase Company Revenue Through Podcasting

Increase Company Revenue Through Podcasting