In our conversation with Roger VanDerSnick, the NFL's Indianapolis Colts' Chief Sales and Marketing Officer, we dive into how the team makes an impact by uniting fans, friends and families through football. We discuss how his early career at Proctor & Gamble helped develop both the marketing and leadership skills to take on significant roles as a sports marketer with NASCAR and in professional football. Learn how the Colts activate fan experiences in the community, in the stadium and with their mascot, Blue!