Kenya Eldridge has made a career out of proving that marketing isn’t just about syncing channels or media investments, it’s about shaping the soul of a brand. With leadership roles at Estée Lauder, NARS, and Shiseido, she’s built connections between brand and consumer that go beyond selling products, but moving culture and empowering purchasers. In this episode, we’ll discuss: Kenya’s personal blueprint for navigating the beauty industry, from early roles to executive leadership, and everything in between including: 

00:00 The Importance of Representation

02:54 Kenya's Origin Story and Early Influences

06:12 Navigating Education and Career Choices

08:51 Transitioning from Advertising to Beauty

11:46 Beauty’s Power to Change the World 

14:57 Resilience of the Beauty Industry

17:48 Network = Net Worth

20:55 Brand Innovations and Legacy 

23:57 What Keeps Customers Coming Back 

40:01 New Frontiers in Aging

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