Sign up to save your podcasts
Or
Share Influence Decoded: The Autopilot Behind Every Decision
Share to email
Share to Facebook
Share to X
Share to email
Share to Facebook
Share to X
Or
Influence Decoded: The Autopilot Behind Every Decision
The most effective influence doesn’t feel like influence. It feels like your own decision.
That’s the point of Cialdini’s work: compliance is rarely forced — it’s triggered.
Today we decode “Influence: The Psychology of Persuasion” by Robert B. Cialdini.
Not to teach persuasion. To expose the structure behind it.
We map the autopilot: Trigger → impulse → rationalization → yes.
And we decode the seven triggers as one architecture running through modern life: reciprocity, commitment & consistency, social proof, liking, authority, scarcity, and unity.
Season: Money & Mindset.
Because the same triggers don’t just shape opinions — they shape spending, obligations, and the identity you protect.
By the end, we build one filter that reveals when your “yes” isn’t yours.
One book. One conversation. Fully decoded.
Explore all platforms & follow the project:
🔗 MorrowNetwork
View all episodes
By Morrow NetworkThe most effective influence doesn’t feel like influence. It feels like your own decision.
That’s the point of Cialdini’s work: compliance is rarely forced — it’s triggered.
Today we decode “Influence: The Psychology of Persuasion” by Robert B. Cialdini.
Not to teach persuasion. To expose the structure behind it.
We map the autopilot: Trigger → impulse → rationalization → yes.
And we decode the seven triggers as one architecture running through modern life: reciprocity, commitment & consistency, social proof, liking, authority, scarcity, and unity.
Season: Money & Mindset.
Because the same triggers don’t just shape opinions — they shape spending, obligations, and the identity you protect.
By the end, we build one filter that reveals when your “yes” isn’t yours.
One book. One conversation. Fully decoded.
Explore all platforms & follow the project:
🔗 MorrowNetwork