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Influencer Marketing: 01. Know Your Value - Brand Secrets - 14 Reasons Why Influencers are SO VALUABLE to Brands


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I want to show you guys all of the reasons you are SO valuable to a brand. As someone who worked on the brand side and in marketing this is common knowledge to me, but I don't see any influencers or influencer trainers talking about this!

Let me let you in on a some brand secrets...

In no particular order:

  1. Conversions (Sales)
  2. Lifetime Value of a Customer
  3. Earned Media Value
  4. Brand Exposure
  5. The 3rd Party Endorsement Value
  6. Like, Know, Trust
  7. They Are Expert Communicators
  8. Content Value
  9. Creative Director Anyone?
  10. Traffic That Can Be Retargeted
  11. Improves SEO
  12. Help Growing Social Following
  13. Distribution of Content
  14. Can Reach Customers That Use Ad Blockers

 

So, while sometimes we convince ourselves that we post content all day everyday, it can't be worth that much... remember all of these reasons you are valuable to a brand. ASK FOR WHAT YOU'RE WORTH.

 

Links:

Free Masterclass: https://www.landthebrands.com/masterclass

Episode Show Notes: https://thedailyinfluencers.com/episode-notes/01/

Entire Episode Transcript: https://thedailyinfluencers.com/episode-notes/01/

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MOREBy Erica Daily & Dr. Raf

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