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INFLUENCER MARKETING FTC UPDATE (FEB 18, 2020)
I’m a big fan of influencer and brand ambassador marketing. Having said that, it’s important everyone follow the rules. On February 12, 2020, the Federal Trade Commission (FTC) indicated it’s going to crack down on making sure influencers, agencies, companies and brands, follow the rules and regulations when it comes to influencer marketing and advertising. … Continue reading "INFLUENCER MARKETING FTC UPDATE (FEB 18, 2020)" Related StoriesFTC Releases Advertising Disclosures Guidance for Online InfluencersCORONAVIRUS, CONFERENCES, AND LIABILITY- Tips for Speakers and Event HoldersMy video review of Jack Newton’s new book, “The Client Centered Law Firm”
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I’m a big fan of influencer and brand ambassador marketing. Having said that, it’s important everyone follow the rules. On February 12, 2020, the Federal Trade Commission (FTC) indicated it’s going to crack down on making sure influencers, agencies, companies and brands, follow the rules and regulations when it comes to influencer marketing and advertising. … Continue reading "INFLUENCER MARKETING FTC UPDATE (FEB 18, 2020)" Related StoriesFTC Releases Advertising Disclosures Guidance for Online InfluencersCORONAVIRUS, CONFERENCES, AND LIABILITY- Tips for Speakers and Event HoldersMy video review of Jack Newton’s new book, “The Client Centered Law Firm”