S5E9: The Dark Side of Influencing

We all love a good influencer success story—but what happens when the spotlight reveals something darker? In this eye-opening episode of Let’s Talk Social, Rich Haik pulls back the curtain on the not-so-glamorous side of influencer culture. From fake followers and bot engagement to deceptive sponsorships and full-blown scams, we’re exposing the shady tactics that are costing brands big and misleading audiences everywhere.

Whether you’re a business owner diving into influencer marketing or a creator trying to do things the right way, this episode breaks down how to spot the red flags, vet partnerships, and build trust over hype. Get ready for real talk on fake followers, influencer fraud, and what it actually takes to succeed ethically in the digital space.

Support the show

• Make sure to check out more episodes at www.ltspod.com/
• Find Let's Talk Social on Instagram here www.instagram.com/letstalksocialpod/
• For marketing, web design, branding and much more, check out our agency over at www. alphasocial.media/
• Find Rich on Instagram here www.instagram.com/rah.creative/

Thanks for listening!