Our guest this week is one of the leading experts when it comes to influencer marketing. Jason Falls has been working in the influencer marketing industry for more than 10 years - back when influencer marketing campaigns were called "blogger outreach"! Jason has a wealth of knowledge that he shared with Kristen and Rob and we guarantee you will walk away with actionable items that you can implement - whether you're an influencer or a brand!

Jason touches on topics such as:

• Why it's so important to have a website as an influencer (thus proving Kristen right ;) )
• Why you don't have to have a huge following in order to be successful
• How important it is to produce consistent, quality content
• His favorite books, blogs, and podcasts

You can follow Jason in the following places:

Web
LinkedIn
YouTube
Twitter
Facebook
Instagram

You can find all the details for the upcoming "Foundations" virtual summit happening on January 16, 2021, on our site www.contentcreatorsconference.com!