Welcome back to the Genuine X Podcast. In this episode, Martyn and Tom talk to Kim Arazi - Founder and CEO of Innosensi.

Kim creates bespoke interactive experiences focused on food. Collaborating with artists, chefs, perfumers, sound designers, scientists and tech developers to designed multi-sensory experiences using immersive technology, such as VR, AR and AI .These experiences are designed to leave lasting impressions and aim to challenge peoples existing perceptions, behaviour and make them more aware of their biases.

In this episode, Martyn and Tom speak to Kim about some of her most recent work for the UN, work which hopes to raise awareness about the effects of climate change and educate the decision makers about sustainability.

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Hosted by Martyn Gooding and Tom Fenwick-Smith

Produced by Ben Toland