Today's episode of the Live Better Sell Better Podcast is a throwback to KD's conversation with Alex Schlinsky, Founder of Prospecting on Demand. As salespeople, it's natural to want to learn what goes on in the consumer's mind. Alex discusses why humans make certain decisions when it comes to buying and how we can take hold of that as sellers.

HIGHLIGHT QUOTES

Simplify your sales process because consumers have to choose between too many things already - Alex: "You can literally find anything to disrupt your day at any point. And so making decisions has become significantly more challenging in our day and age which is already a proven challenge for human beings because of the availability of so many options."

You can find out more about Alex in the links below:

• LinkedIn: https://www.linkedin.com/in/alexschlinsky/
• Website: https://prospectingondemand.com/
• Facebook: https://www.facebook.com/schlinsky

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