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Jaime Hunt, president of Solve Higher Ed Marketing, joins FYI host Gil Rogers to talk about the perception challenges facing higher education. Jamie shares her transition from a long career in higher education marketing to founding her consulting firm.
Gil and Jaime explore how institutions can tackle the feared 'enrollment cliff' by innovating their approach, targeting non-traditional students, and considering hybrid education models. The solutions have a chance to both increase enrolled students and create more champions of the institution and fewer detractors. They also discuss the importance of breaking down silos within institutions and engaging parents in the educational journey.
For Your Institution Podcast is a production of Mongoose Research.
Introduction and Welcome | 00:00
Jamie Hunt's Background and New Ventures | 01:13
The Importance of Addressing Enrollment Challenges | 02:43
Strategies for Improving Higher Education Marketing | 03:45
The Role of Alumni and Advancement in Higher Education | 08:37
Engaging Parents in the Higher Education Process | 10:16
How to Boost Your Eligible Student Percentage | 15:05
Innovative Approaches for Small Liberal Arts Colleges | 20:10
Developing an Innovation Mindset in Higher Education | 22:42
Conclusion and Contact Information | 24:58
RELEVANT LINKS:
5
55 ratings
Jaime Hunt, president of Solve Higher Ed Marketing, joins FYI host Gil Rogers to talk about the perception challenges facing higher education. Jamie shares her transition from a long career in higher education marketing to founding her consulting firm.
Gil and Jaime explore how institutions can tackle the feared 'enrollment cliff' by innovating their approach, targeting non-traditional students, and considering hybrid education models. The solutions have a chance to both increase enrolled students and create more champions of the institution and fewer detractors. They also discuss the importance of breaking down silos within institutions and engaging parents in the educational journey.
For Your Institution Podcast is a production of Mongoose Research.
Introduction and Welcome | 00:00
Jamie Hunt's Background and New Ventures | 01:13
The Importance of Addressing Enrollment Challenges | 02:43
Strategies for Improving Higher Education Marketing | 03:45
The Role of Alumni and Advancement in Higher Education | 08:37
Engaging Parents in the Higher Education Process | 10:16
How to Boost Your Eligible Student Percentage | 15:05
Innovative Approaches for Small Liberal Arts Colleges | 20:10
Developing an Innovation Mindset in Higher Education | 22:42
Conclusion and Contact Information | 24:58
RELEVANT LINKS: