Join book coach Ameesha Green and author Sam Sanders as they discuss his multi-award-winning book Your Next Big Idea, which teaches readers to be more creative, come up with innovative ideas, and improve their problem-solving skills. 

Sam is an entrepreneur and leader who has put his ideas into practice at a Fortune 500 company, an Inc. 5000 fastest-growing company, and his own company Wundershirt. His book is a blueprint for creative thinking and practical action to develop game-changing ideas.

Turn the page on this podcast to experience Sam’ self-publishing journey, with top tips on book marketing and PR strategies, as well as the importance of letting your creative mind run wild. 

Turn the page (the time-stamp!)

[02:08] So, what made you want to decide to write a book in the first place?

[03:23] How did you get an idea for your book? 

[04:45] What is the creative process behind writing a book? 

[07:18] How long did it take to write the book? 

[09:58] What’s the editing process behind publishing a book? 

[12:34] What’s the design process behind publishing a book?

[17:01] How did you market his book? What was the process like? 

[31:36] How did you form a launch team for your book? 

[34:35] Amazon as a publishing marketplace 

[37:57] Would you publish another book? Did you enjoy the process? 

[38:40] How have you used to book to propel your business? 

Buy the book: Your Next Big Idea: Improve Your Creativity and Problem-Solving by Sam Sanders 

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TOPICS COVERED IN THIS EPISODE INCLUDE: 

Nonfiction

Self-publishing 

The self-publishing process

Writing your first book 

Creativity

Problem solving

Entrepreneurs

Book marketing

Book PR 

Book publicity

Book awards