Discover the essence of innovation in a podcast with Natalie Born, an innovation facilitator, consultant, author, and keynote speaker. She discusses the importance of pattern recognition, balancing authenticity and perfectionism, and the importance of differentiating innovation from creativity.

More about our guest:

Natalie Born is from Atlanta, Ga. She is an Innovation Facilitator, Consultant, Author, Keynote Speaker and the Host of Innovation Meets Leadership podcast. Prior to Founding Innovation Meets Leadership, Natalie held roles as a VP of Innovation, Territory Global, and Senior Vice President of Business Development at a mar-tech firm. Natalie has collaborated on two approved US patents and has over 20 years of experience leading product development, UI/UX, web development, and strategy and marketing teams. Natalie has worked with organizations such as CareerBuilder, First Data, IHG, and ADP, leading major initiatives in over 18 countries. Natalie is married to Aaron and they have two daughters.

Know more about her and her company here:

• Natalie Born
• Innovation Meets Leadership
• Book: Set It on Fire: The Art of Innovation

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Episode Guide:

0:00 - Intro

1:28 - What is Innovation?

1:55 - Breaking down patterns

5:19 - The problem of falling inlove with solutions

7:41 - Authenticity vs Perfectionism

10:14 - Missing the moment

12:21 - The value chain

15:13 - The napkin sketch commitment

16:33 - What isn't innovation: innovation isn't creativity

17:40 - Separating innovation and creativity

21:29 - What keeps you busy?

22:34 - Experiences that shaped the innovation approach

26:12 - Advice to innovators
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OUTLAST Consulting offers professional development and strategic advisory services in the areas of innovation and diversity management.