Item 19 - All things Franchising

Inside a Discovery Day: How a Stretch Studio Sealed the Deal


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Host Blair Nicol talks with Joe Aguilar about his recent discovery day with iFlex/Sequel Brands, covering the in-person unit visit, corporate meetings, and the social interactions that shaped his decision to sign franchise agreements.

Joe explains his research process, what to expect during discovery day, key questions to ask, and practical advice—be about 80–90% sure before attending—along with the follow-up steps, approval, and next actions toward opening multiple units.

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Item 19 - All things FranchisingBy Blair Nicol