The Field Guide by BizMarketing

Inside Architextures: Crafting a Family Legacy with Mark Midkiff


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In this episode, we sit down with Mark Midkiff, Vice President of Architextures, to trace an extraordinary 45-year journey in specialty construction. From transforming a modest family business into a leader in acoustic wall systems, Mark shares pivotal moments—from breakthrough projects to the delicate art of delegation and succession planning.

Hear how a father-son handoff and a heartfelt philosophy of kindness have helped shape a resilient, respected brand in the Pacific Northwest and beyond.

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The Field Guide by BizMarketingBy Peter Wilson