Clemson Athletic Ventures Vice President of Entertainment and Marketing Don Scott joins Loyola Marymount AD Craig Pintens on the structure and focus of Clemson Ventures. They break down all of the details of hosting major concerts and the data flow post-event. 00:00 - Introduction00:25 - What exactly is Clemson Ventures?01:25 - How is this structured?02:32 - Where do you go shopping for that dog food?04:14 - Has hosting concerts and events brought value to Clemson?06:30 - How does the data flow work after a big event like that?07:48 - What have you learned the most in this role over the last couple of years?08:47 - What is the process like to attract different opportunities into the stadium? 10:13 - Have other opportunities approached your group? 11:08 - It’s a great look on how you can do incremental revenue.