Cracking the Code

Inside Intel: Scalable AI, Governance & Human-Led Innovation with John Munsell


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Feeling overwhelmed by AI? Wondering how to use it effectively without losing control of your business?
On this episode of Cracking the Code, I sit down with John Munsell, CEO of Bizzuka and author of Ingrained AI, to break down how AI can scale your organization safely and strategically.

John shares:

  • His AI Strategy Canvas, now taught at LSU & Tulane.
  • The 10 Levels of AI Mastery for organizations.
  • How to implement scalable prompt engineering without losing human expertise.
  • Real-world examples of AI transforming workflows, from marketing to ROI calculators, without sacrificing quality or security.

Get actionable guidance for your full-year strategy — download the 2026 Marketing Plan Guide now: https://lp.codeconspirators.com/marketing-planning-for-2026

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Cracking the CodeBy Rob Riggs