Hello and welcome back! In this episode, I’m joined by Sarah Levenson, a motorsport marketer and founder of Blue Flag Communications, as well as co-founder of Grid Clique. We explore her work across IMSA, IndyCar, and NASCAR, diving into what it takes to build a career behind the scenes in such a competitive industry. Sarah shares insights into motorsport marketing, race week preparation, and the realities of life in the paddock, offering a unique perspective on the side of racing fans don’t always see. Enjoy!