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Inside PayPal Ads: How Transaction Data Is Changing Advertising | Freddy Porges
How PayPal is building an ad platform powered by transaction data.
In this episode of the Just One Thing podcast, Freddy Porges (Lead Product Manager, PayPal Ads) breaks down how transaction data, closed-loop measurement, and shoppable ads are reshaping performance marketing.
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By Bidease MarketingHow PayPal is building an ad platform powered by transaction data.
In this episode of the Just One Thing podcast, Freddy Porges (Lead Product Manager, PayPal Ads) breaks down how transaction data, closed-loop measurement, and shoppable ads are reshaping performance marketing.