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Inside SmartyCeuticals with Asher Tyberg | Human & Pet Nutrition Innovation | Nourify Beautify
Join Nourify Beautify Podcast host Nour Abochama as she sits down with Asher Tyberg, founder & CEO of SmartyCeuticals, at Expo West 2025. Discover how this company is redefining wellness for both humans and pets by delivering innovative, science-backed formulations that put health, transparency, and quality first.
In this episode, you’ll hear about:
• The vision and values that drive SmartyCeuticals as a wellness brand.
• How the company approaches innovation and product development.
• Why quality, safety, and transparency are central to everything they create.
• The growing demand for better health solutions for both people and pets.
• Insights on where the nutrition and wellness industry is headed next.
🔔 Subscribe so you won’t miss future episodes where Nour uncovers what’s shaping the wellness industry, beauty from the inside out, and sustainable self-care.
👍 If you enjoyed this episode, leave a comment with your biggest take-away or a question for Asher.
—
ABOUT SmartyCeuticals
SmartyCeuticals LLC specializes in human + pet nutrition, developing clean-label nutraceuticals in innovative delivery formats to support wellness across every life stage.
🌐 smartyceuticals.com
🌐 nourify-beautify.com
CONTACT / FOLLOW
Asher Tyberg / SmartyCeuticals
Nourify Beautify Podcast
View all episodes
By Nour and LindaJoin Nourify Beautify Podcast host Nour Abochama as she sits down with Asher Tyberg, founder & CEO of SmartyCeuticals, at Expo West 2025. Discover how this company is redefining wellness for both humans and pets by delivering innovative, science-backed formulations that put health, transparency, and quality first.
In this episode, you’ll hear about:
• The vision and values that drive SmartyCeuticals as a wellness brand.
• How the company approaches innovation and product development.
• Why quality, safety, and transparency are central to everything they create.
• The growing demand for better health solutions for both people and pets.
• Insights on where the nutrition and wellness industry is headed next.
🔔 Subscribe so you won’t miss future episodes where Nour uncovers what’s shaping the wellness industry, beauty from the inside out, and sustainable self-care.
👍 If you enjoyed this episode, leave a comment with your biggest take-away or a question for Asher.
—
ABOUT SmartyCeuticals
SmartyCeuticals LLC specializes in human + pet nutrition, developing clean-label nutraceuticals in innovative delivery formats to support wellness across every life stage.
🌐 smartyceuticals.com
🌐 nourify-beautify.com
CONTACT / FOLLOW
Asher Tyberg / SmartyCeuticals
Nourify Beautify Podcast