Most people who see a broken food system either accept it or complain about it. Max Kaniger did something different — he walked into 70 corner stores and got told no by every single one before finding a partner willing to take a chance on fresh produce.

Today, Kanbe's Markets operates in 125 locations across the Kansas City metro, covers 260 square miles, and rescued 1.7 million pounds of food last year. And the model wasn't built on new infrastructure — it was built on trust, existing ecosystems, and a Google Sheet that eventually hit 700,000 lines before it broke.

In this episode, host Kevin McGinnis sits down with Max to unpack what happens when federal safety nets disappear overnight, why cities keep getting food access wrong, and how a consignment model designed to eliminate risk for store owners created something most grocery chains never could — real community buy-in. They go deep on the operational complexity behind a four-tier produce sorting system, the personal cost of walking away from a seven-figure contract, and why food as medicine might be the next wave — if nonprofits can move fast enough to outrun the for-profit players circling the space.

This is a conversation about systems, survival, and what it actually takes to feed people.