If you think all marketing agencies are the same, think again. Rebellion Group has taken the traditional agency model around its head and rebuilt it with a rebellious spirit to help develop bold brands that go beyond expectations. Tony Carter and Eric Green sit down with Sam Barrett and BJ Kito from the Rebellion Group who pull back the curtain on how their full-service marketing and innovation powerhouse evolved from a boutique media shop to a full-blown marketing, tech, and consulting group. They discuss how they guide founders in trying out every idea they have on their minds to come up with truly revolutionizing outputs – even if it means doing the most unorthodox strategies or developing the most unthinkable offers.