Deconstructing Data

Inside the Stacks: How Shopify Brands Enrich Data for Bigger Profits


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What’s powering the most successful Shopify brands right now? A smarter, leaner data stack.


On this episode of Deconstructing Data, we’re sitting down with Kyle Hamar, CEO of OmniRocket, who has spent over a decade helping eCommerce brands scale through data strategy, automation, and revenue-focused systems.


We’ll break down the data challenges facing online sellers and how leading brands are turning customer intelligence into conversion wins.


1. Customer Segmentation Strategy: Personalization That Converts

2. Demand Forecasting and Inventory: Data-Driven Optimization

3. Customer Lifetime Value: Predictive Analytics for Profitability

4. Tech Stack


Whether you’re scaling a DTC brand or just looking to get more from your data, this one’s for you.

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Deconstructing DataBy BDEX