On this episode of the ILTV News Podcast, Executive Editor Maayan Hoffman sits down with Na’ama Ore, CEO of SparkIL, to explore how small businesses in Israel are surviving amid nearly two years of war. Ore explains how SparkIL’s unique model of interest-free, peer-to-peer lending connects global supporters with local entrepreneurs—offering a lifeline to struggling shops, artisans, and small manufacturers. She shares why this initiative matters now more than ever, what keeps her motivated, and how global listeners can make a real impact.