March 26, 2024

Inside the World of Corporate Affairs at Mars

32 minutes

Chris Dugmore, Corporate Affairs Director at Mars Food & Nutrition Europe, discusses the strategies, challenges, and evolution of corporate communication within this global powerhouse.

Key takeaways:

Navigating Diversity: Discover how Mars effectively navigates diverse cultures, segments, and geographies, ensuring cohesive communication strategies across the board.

Purpose-Driven Leadership: Explore the integral role of purpose-led leadership in shaping Mars' corporate affairs initiatives, reflecting a commitment to sustainability, ethics, and innovation.

Strategic Coordination: Gain insights into the meticulous coordination efforts undertaken to ensure alignment across global markets, segments, and corporate messaging.

...more

View all episodes

By Instinctif Partners

March 26, 2024

Inside the World of Corporate Affairs at Mars

32 minutes

Chris Dugmore, Corporate Affairs Director at Mars Food & Nutrition Europe, discusses the strategies, challenges, and evolution of corporate communication within this global powerhouse.

Key takeaways:

Navigating Diversity: Discover how Mars effectively navigates diverse cultures, segments, and geographies, ensuring cohesive communication strategies across the board.

Purpose-Driven Leadership: Explore the integral role of purpose-led leadership in shaping Mars' corporate affairs initiatives, reflecting a commitment to sustainability, ethics, and innovation.

Strategic Coordination: Gain insights into the meticulous coordination efforts undertaken to ensure alignment across global markets, segments, and corporate messaging.

...more

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Inside the World of Corporate Affairs at Mars

Inside the World of Corporate Affairs at Mars