Insight is expensive without accountability.

I once ran a session with a leadership team. Big ideas, tough truths. One leader said, “This changes everything.”

Three months later? Nothing had changed. Same behaviours, same bottlenecks, same frustrations.

What was missing? Accountability.

Someone keeping the heat on, asking the hard questions, and holding the line when business as usual tried to take over.

Insight alone is fragile. Enthusiasm expires fast without follow-through.