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Insights on Building Content-Driven, Agile Marketing Teams at Airbnb, Salesforce, and Logitech
Join Toptal’s Growth and Digital Marketing Practice Lead, Jeff Gangemi, and Logitech marketing leader, Hayley Nelson, as they discuss the evolution of content marketing. Hayley shares how she built high-performing content teams at Salesforce, Airbnb, and Logitech, applying agile methodologies, newsroom principles, and deep customer insights to create compelling brand stories that build trust and drive engagement.
Hosted on Acast. See acast.com/privacy for more information.
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By ToptalJoin Toptal’s Growth and Digital Marketing Practice Lead, Jeff Gangemi, and Logitech marketing leader, Hayley Nelson, as they discuss the evolution of content marketing. Hayley shares how she built high-performing content teams at Salesforce, Airbnb, and Logitech, applying agile methodologies, newsroom principles, and deep customer insights to create compelling brand stories that build trust and drive engagement.
Hosted on Acast. See acast.com/privacy for more information.