Nothing impacts business performance like a focus on pricing. Acting as a lever, small pricing improvements can realize big bottom line benefits. Yet fewer than 3 percent of businesses effectively manage, execute or communicate prices. A successful improvement initiative requires a holistic, cross functional approach.

The latest episode of Deloitte Insights features a conversation among moderator Sean OGrady, and principals Julie Meehan and Mike Simonetto, both of Deloitte Consulting LLP. Tune in to learn more about how companies can increase profitability through an effective pricing strategy.