Without an ad account to play with, Nicola Cairncross is inspired by Minesh Bhindi and James Schramko, both of whom produced inspiring Facebook Lives for their business this week, in different ways.

If you have been thinking you should do Facebook Live broadcasts for your business, take a look at the middle section of the vzine, where Nicola analyzes both and shows how you could adapt each format for your business.

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Clicks And Leads is a "tongue in cheek" digital marketing Vzine by entrepreneur, author, podcaster, speaker, Nicola Cairncross.

Mentioned in the Vzine

My affiliate link for Minesh's Gold & Silver For Life

Watch Minesh's FB Live

and check James out

Be Everywhere Online - 30 Day Challenge

Own It! The Podcast on Radio Public

On the blogs

Vzine 063 | Business Sucker Punch

Vzine 062 | You Bring The Magic

Own It! 176 | What Price Education?

Own It! 175 | 30 Day Challenges

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Hi everyone it's Nicola here. Just wanted to say hello and welcome you to the vzine this week. I've got a particularly juicy topic for you in the middle section this week so I'm not going to bang on too much about what's been going on.

Suffice to say we've had a Dave's Dining Club on Friday and the weather's been fantastic and we're off to an official Christmas lunch today in the middle of April which is gonna be very funny. Somebody, I think, somebody discovered they had a turkey in their freezer and it had to get eaten so we're all going around. I'm in charge of roast potatoes. So I'm looking forward to that 'cause I am starving.

Let's get on with the show, shall we? I just wanted to go live today to test out the new straight to live from desktop functionality that Facebook seems to have acquired and I was alerted to this by watching my friend Minesh Bhindi doing some very, very good Facebook Live's from Colombia over the last week.

He's got a launch coming up and he's been doing some Facebook Live straight to camera and I thought I'd run through what makes them so good because last night's was an absolute humdinger. It really was and I'm going to link to it in the first comment below so you can go and watch it.

Now Minesh is a young chap. I met him when he was about 14. And he's done a bit of stage speaking but over the last year or so he's been quietly getting on with building his business Gold And Silver For Life into a training company that teaches people how not only to buy gold and silver wholesale but how to cash flow it as well so it's not just sitting there in some vault in Switzerland not earning you any money.

He's got clients in 46 countries and he's got a lot of my clients as his clients because I sent them over to him. This is something I'm not temperamentally suited to do although if I was going to pay anyone to do it for me, it'd certainly be Minesh. And I know he does a great job and he looks after his clients and they get a great result.

So let me run through some of the reasons why Minesh's Live yesterday was particularly good. And I don't know if he even knew he was doing it consciously. I don't think he planned it out. I think he just turned it on and started talking much like I have today.

So let's try to deliver some value for you in the same way that he did yesterday. Now he did something along the lines of thirty reasons why the way most real estate investing is taught is now great. I can't remember the exact words he used but then he went on to list these 30 reasons but it was an interesting setup because he was on a balcony in a very beautiful apartment in Colombia.

He's in South America at the moment, which is quite funny 'cause I thought he was in Canada, and as he was about to go live, it starting raining so he had this fantastic view in the background and then he had to move inside which was an interesting thing in itself because it really made you realize that he really is where he sa...