The 10 Minute Marketer

Inspiring Guest Dr. Joyce “The Dream Maker”


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Show Summary

We have an inspiring guest today, Dr. Joyce Knudsen. She’s an entrepreneur who changes people’s lives. They call her the dream maker because she makes people’s dreams come true.

About Dr. Joyce

The main thing Dr. Joyce does is inspire people to do things they don’t think they can then walk them through the process of how to do that.

Example

Dr. Joyce helped a professor at Vanderbilt who was smart and had everything except she didn’t have the right look. She looked more like someone going to the store on a Sunday in her slippers than a professor at Vanderbilt. Dr. Joyce helped her with her outside appearance by taking her to a beauty shop and taking her shopping. She also taught her things to say and do in the communication world that would get her even further than she already was. When Dr. Joyce was invited to be on a talk show in Nashville she invited her to come with her. It was great; she was beaming and had so much more confidence.

Aha moment

Dr. Joyce’s “aha” moment started when she was a little girl. She came from a poor family with seven children. They were not given opportunities. She learned that sometimes the things we can’t change end up changing us. She decided she wanted to become someone who could help people look and feel great so they could accomplish what they wanted by getting that other stuff out of the way.

Biggest obstacle

The biggest obstacle for Dr. Joyce was money. Her parents sent her to beauty school because there wasn’t money for college. She would work a year and go to school for a year and did this until she graduated. She didn’t get her PHD until she was 52. She wasn’t going to stop. She kept going and learning because that’s what you need to do if you want to keep being successful.

Advice

You need to connect with the people that you’re talking to. People like Dr. Joyce because she connects with them, she cares about them and she wants to help them. Everyone else is either trying to sell you something or trying to talk you into something they are doing. She doesn’t do any of that. Everything she says is about trying to sell her. When people like you they will buy from you. The first thing is you have to form that relationship so they will like you, otherwise they don’t even know you. Just be real and be who you are and people will like that person.

Fear

Dr. Joyce is vision impaired so she’s not supposed to be doing anything she is doing. She’s been doing it since she was two and hasn’t stopped. What good does it do to feel sorry for yourself? Around 80 percent or more people don’t have good self esteem. A lot of people let the negative or fear of how they will be perceived get in their way and they just need to overcome that. No one is going to come to you and change things; you have to make the change yourself.

Contacting Dr. Joyce

Dr. Joyce website is www.DrJoyceNudson.com
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The 10 Minute MarketerBy David Pollock - The Go To Guru In Marketing and Lisa Davis