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Instacart's AI Pricing — They're Charging You MORE?!
A major new investigation shows you're paying MORE on Instacart than other shoppers at some of the biggest grocery chains in America, including Costco, Kroger, Safeway, Albertsons, Sprouts, and Target. The price differences can be shocking.
Groundwork Collaborative, and More Perfect Union and Consumer Reports conducted undercover tests, and found identical products quietly priced differently from one customer to the next — sometimes by as much as 23 percent!
I break down exactly what the investigation uncovered, show real examples, and explain how you can protect yourself from paying more than someone else for the same food.
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By Jeff RossenA major new investigation shows you're paying MORE on Instacart than other shoppers at some of the biggest grocery chains in America, including Costco, Kroger, Safeway, Albertsons, Sprouts, and Target. The price differences can be shocking.
Groundwork Collaborative, and More Perfect Union and Consumer Reports conducted undercover tests, and found identical products quietly priced differently from one customer to the next — sometimes by as much as 23 percent!
I break down exactly what the investigation uncovered, show real examples, and explain how you can protect yourself from paying more than someone else for the same food.